Pet Excel Marketing was founded by Varnit Dhoundiyal, whose journey began in an established digital marketing agency working with clients across multiple industries. While gaining valuable experience, Varnit discovered his true passion lay in helping pet brands and businesses grow.

A lifelong animal lover, Varnit always wanted to do something connected to the pet industry. That spark turned into a flame when he had the opportunity to manage multi-million-dollar campaigns for leading pet brands — driving revenue growth and delivering outstanding results. Seeing the impact of his work on the pet industry ignited his vision.

With proven expertise in growing pet brands through digital marketing, Varnit made the bold decision to leave his comfortable role at a U.S.-based agency and follow his passion. He founded Pet Excel Marketing with one mission: to help pet businesses and brands thrive through specialized strategies, cutting-edge marketing, and a dedicated team that shares his love for pets.

Today, Pet Excel Marketing stands as a partner exclusively for the pet industry — combining passion, expertise, and innovation to create real growth for pet businesses worldwide.

-Matt Aldrich, Founder, Pet Engine Marketing